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About HBPL

Smart Loan Assist. Built on Experience. Driven by Clarity.

HBPL Financial Services Pvt. Ltd. believes that every loan decision should be made with clear understanding, transparency, and confidence.

We are a professionally managed loan assistance and facilitation service provider, dedicated to helping individuals and businesses understand loan options clearly and move forward without pressure, hidden charges, or confusion.

Important Role Clarification

HBPL Financial Services Pvt. Ltd. is not a bank, NBFC, or lender. We act solely as a loan assistance and facilitation service provider. We do not sanction, approve, or disburse loans. All loan approvals, interest rates, terms, and disbursements are decided solely by the respective bank or NBFC.

Who We Are

HBPL Financial Services Pvt. Ltd. is a registered Private Limited Company in India, operating with a strong focus on ethical practices, transparency, and customer trust.

We assist customers with:

  • Understanding loan options clearly
  • Reviewing eligibility in a transparent manner
  • Moving forward with informed decisions

Our Vision

To support individuals and businesses in building a better financial future through clear, transparent, and trusted loan assistance.

Our Mission

To help customers make informed financial decisions by offering ethical, transparent loan assistance, without pressure or confusion.

Our Approach – Smart Loan Assist

Smart Loan Assist means:

  • Clear explanations, not sales pressure
  • Transparency before commitment
  • Ethical guidance at every step
  • Customer understanding comes first

We don't sell loans.

We help people understand their choices clearly.

Akshay Roy

Founder & CEO

HBPL Financial Services Pvt. Ltd.

10+ Years Experience | Multi-Segment Loan Expertise

Akshay Roy brings over 10+ years of hands-on experience across key loan segments within the Indian financial services ecosystem.

With practical exposure to Personal Loans, MSME Loans, Home Loans, and Vehicle Loans, the Founder has gained in-depth understanding of lender processes, eligibility frameworks, documentation standards, and real customer challenges.

This experience shaped the vision behind HBPL Financial Services Pvt. Ltd. — to build a Smart Loan Assist platform focused on clarity, transparency, and ethical loan assistance.

Keya Roy

Director

The Director brings strong experience in financial operations, process management, and compliance-oriented service delivery.

With deep understanding of loan documentation standards, process controls, and customer communication practices, the Director plays a critical role in ensuring HBPL operates with professional discipline, transparency, and consistency across all services.

Company Details

  • Legal Name: HBPL Financial Services Pvt. Ltd.
  • CIN: U66190WB2024PTC270673
  • GSTIN: 19AAHCH3546G1ZG
  • Registered Office: Ambalika 3, New Circular Road, Jalpaiguri, West Bengal – 735101

Our Commitment

We are committed to:

  • Transparency at every stage
  • Ethical, pressure-free guidance
  • Clear communication and responsibility
  • Long-term trust over short-term transactions

Trust is earned — and we work for it every day.

Let's Move Forward with Clarity

Whether it's a personal need, business requirement, home decision, or professional plan, we're here to help you move forward with understanding and confidence.